The Content Crew
Ready to leverage your patient’s favorite social media networks?
Grow your business on autopilot- in under two hours per month!
Stories, captions & images, oh my-
Audiologists welcome here! It’s an evidence-based fun space!
NOT HAPPY WITH YOUR CURRENT SOCIAL MEDIA STRATEGY?
- You’ve tried outsourcing your social media content, but the posts you got were bland, the pictures outdated, and it was obvious that whoever created them didn’t know a thing about audiology – so now, you’re back to DIYing it.
- You know you need to be consistent with your social media but everything is still happening in fits and bursts. You’ll come into the office on a Monday morning, sling your jacket over the chair and say to yourself “ok, time to do this!”. ….But instead, you’ll get lost halfway through writing a post because it’s too hard. Then you won’t try again for a while because you’re busy with everything else.
- You’ve resorted to posting about hearing aids more times than you’d like to admit. Even though you know info like this belongs on your website. But hey, posting about hearing aids is better than not posting at all, right?
… If so, then keep reading because I have a tip for you.
Let me guess. You already post a few times per month. And you’re thinking, do you really need more?
Lean in…I have a little secret.
Social media does NOT work if you’re posting just a few blog posts and infographics per month.
Consistently creating high-quality content, encouraging engagement, and strategizing trending topics WORKS!
And I help 80+ audiologists make this their number one strategy, too.
The problem Is:
Most audiologists assume their bundled bland social media content is “good enough.”
BUT- they fail to recognize that these platforms are capable of establishing an emotional connection with the brand, fostering trust and loyalty- all on autopilot.
Somewhere between Facebook Messenger and Audiology Facebook groups, it hits you…
Facebook isn’t just a place to get updated business hours. It’s the handshake- a space for those in your community to get to know you before they step into your office.
^^ that’s exactly why I started writing high quality converting content for audiologists.
Once patients were traveling out of their way to see me, I started sharing my system to just about anyone who would listen!
Like me, audiologists were looking for –
- Content that was fresh and relevant. Stock images were soo 2010.
- A set-it-&-forget-it-style strategy that could be tackled in under 2 hours a month
- A strategy that specifically targeted two things: educating those in their community about untreated hearing loss & showing their community why they should trust their practice.
35.9% of FB users
in the U.S. are aged 45 years or older
195 million
daily active users in the United States
71% of AARP respondents
50 and older reported using Facebook in 2022, up from 68% in 2021.
Did you see that?
Facebook users aged 50 years and older increased in 2022. The contours of social media is changing- signaling growing comfort.
(I don’t know about you- but Facebook is for sure where I choose to spend my time marketing)
Just check out the latest AARP poll:
Source: “AARP Tech Trends Survey: Technology More Integral than Ever to Lives of People 50+.”
Facebook comes in all “Hey, you have a problem? I’m here and already hang with your patients!”
When it comes to common struggles I commonly hear-
Newspaper ads aren't cutting it.
Some audiologists noticed newspaper subscriptions have decreased, yet ad costs keep rising. With Facebook, once your audience is established, running Facebook Ads can be a breeze. Facebook lets you determine how much you should spend on a campaign, how long you want it to run, and who to target.
I'm maxed out on time & need quick done for you content.
I have social media fatigue.
I’m sure you’re so tired from running your practice that, at the end of each day, you don’t even want to look at your own social media, let alone the ones for the office.
Like Audiologists Always Say:
communication is key.
BUT- they fail to recognize that these platforms are capable of establishing an emotional connection with the brand, fostering trust and loyalty- all on autopilot.
Let’s put some strategy behind that knowledge of yours.
Sit back and get ready to listen to your patient say, “I follow you on Facebook and heard about…”
Introducing…
The Content Crew!
Get the 4-STEP, STRAIGHTFORWARD PROCESS to see your analytics light up… all in under 2 hours per month.
Spend less time on bland content that only half works. Let our content amplify your voice, growth, and -yes- profits…
The Content Crew is based on the exact conversion copy techniques I’ve learned from growing organically on the internet’s favorite social media channel.
It’s time to ditch the “one-size-fits-all” strategy and start differentiating yourself in your community.
Learn the process in a day, implement it on your own timeline, and set yourself free from the tech and design barriers. I’m handing you done-for-you templates and strategies to make this the easiest shift into growth you’ve ever done for your business.
without spending hours creating content
without battling self-doubt and imposter syndrome
And without worrying you should be doing more
What’s inside the CONTENT CREW
Step #1
Eidt The Captions
All the hard work is done for you already. Three audiologists research, write, and edit 30 captions per month for YOU to share.
Content speaks directly to your ideal patient from their point of view. Topics include:
- Limiting Beliefs About Hearing Loss
- Tinnitus
- Vestibular Diseases & Treatments
- APD
- TBI
- Cognition & Hearing Loss
- Real Ear Verification
- Hearing Aids
- Untreated Hearing Loss
- About Audiologists
- OTC
- Pediatric Hearing Loss
- Comorbidities
- Ear Wax
- And SO MUCH MORE
Step #2
Select Your Image
Worried because you’re not tech-savvy? No problem- we made The Content Crew easy to use!
30 Professional-looking images I’m handing over 5 years of experience creating images in Canva just for you!
Select from 30 images already created to match each caption or go above and beyond and increase your engagement by taking our photo suggestions!
Each caption comes with an image or suggested photo you should take in the office to grow your like, know, and trust.
Schedule your content
At the end of this training, you’ll…
Be able to upload a month of content in less then 1 hour. Set it and forget it!
Track your goal progress & metrics with our Facebook Analytics Blueprint
THE CONTENT CREW arms you with high-quality, researched content that makes you stand out.
So you’re only going to have to spend 2 hours per month setting up your content- crazy, right!?
The moment you join, you get instant access to the captions and images for that month, plus all added done for you templates.
That’s right, we recently added monthly FB Stories, Digital Newsletters, Post Card Templates, and a blog post- written from your point of view.
YOU WON’T FIND THIS TYPE OF CONTENT ANYWHERE ELSE.
***CAUTION, YOU ARE NOW ENTERING THE BONUS ZONE***
Let’s unleash your content strategy… with a few bonuses:
Join The Content Crew
During this limited-Time enrollment period get captions & Images plus:
The Content Crew’s Facebook Stories
Customizable FB Story templates to boost engagement by staying top of mind! Facebook favors video so this is a no-brainer!
VALUE: $360/year
The exclusive Content Crew’s Newsletter Template
Customizable templates to make your own monthly newsletter. You can email it or print it!
VALUE: $2,400/year
The Content Crew’s Postcard Template
Customizable templates to make your own monthly mailer!
VALUE: $2,400/year
The Content Crew’s Sausy Blog Posts
Say goodbye to the bland Googled blog posts that everyone around the country is using to boost their search rating.
The Content Crew’s blog posts are developed with the purpose of building know, like, and trust with those in your community.
Repurpose them as press releases or entries for community newspapers and magazines.
With headlines like “5 Ways My Patient Transformed His Life & What it Cost,” “The Best (And Worst!) Hearing Health Advice,” and “Technology That Keeps Our Patients Young,” your creativity will explode!
VALUE: $3,000/year
Ascending Audiologists offers inspiration
I have enjoyed using the content from Ascending Audiologists. It is nice when I need a “turn key” option and also offers inspiration for other posts! There is other content outside of the social media posts that are helpful to use in a variety of ways, as well! Katie is willing to make adjustments and is open to suggestions which is always helpful! Thank you for filling a need for us private practice owners!
Alexandra Tarvin, Au.D.
Elevate Audiology, Hearing & Tinnitus Center
is yours for the taking
- When you enroll, you get instant access TODAY. Access your content in minutes, start watching the tutorials & apply as you go!
- There are three main steps that you can work through all in one day if you want- our process has gone through 4 years of editing and adjusting, resulting in a no-fluff easy-to-use process.
- Tee it up for how YOU want to manage it. Several offices are able to easily delegate The Content Crew to a member of their team or virtual assistant.
Hey, I’m katie Armatoski, Au.D
Audiologist + Content Machine
Quick flashback to a Thursday afternoon in 2018.
There was a lull in the schedule so I decided to write a few captions for the business’ Instagram account.
But then there was a walk-in, and then a phone call, and now my next patient was ready. I thought to myself: “How do other medical private practices, like dentists, do this?“
No matter how many times I sat down to complete the task of social media, all I could think was: “Is this what I’m supposed to say?” Gah, not this again!
Fast forward to 2019. I drove down to Chicago to learn from a dental influencer herself.
It hit me there. I realized that there is a strategy, a formula, a way for us to change the perception of our field while bringing awareness to untreated hearing loss.
Fast forward to today. Our content, written by audiologists for audiologists, is shared around the world.
I have been on a mission since 2018 to help other audiologists develop their own personal brands, overcome the fear of self-promotion, and stand out in our overcrowded market.
We deserve to be heard. Our profession deserves to be respected.
Which is why I’m super excited to help make your social media marketing easy!
Ascending Audiologists social media content is outstanding!
Katie gives us the framework and personalization recommendations to make daily social media posts a breeze. AND because she’s an audiologist, she really understands the patient care messages we are trying to convey. I love creating social media messaging but it is so time consuming. With Ascending Audiologists as a partner, I get exceptional content and I have more time for other activities. Highly recommended!!
D’Anne Rudden, Au.D., CCC-A
Longmount Hearing & Tinnitus Center
who has time to create interesting and engaging posts?
Social media is essential today but who has time to create interesting and engaging posts? I certainly don’t! We have worked with Katie for several years and the content that she creates for social media is creative and effective. Katie develops daily content that is fresh and new and it’s been a huge time saver and a real boost for business. I encourage others to give Katie a try!
Gyl Kasewurm, Au.D.
Dr. Kasewurm’s Professional Hearing Services
i have learned so much
Dr. Katie Armatoski has been helping me step up my Social Media game for about a year. I have learned so much on making my office’s presence known in the digital world and what behind the scenes tasks I need to do and watch for. She is the kindest of people who really wants to help our industry succeed!
Judy Huch, Au.D.
Oro Valley Audiology, Inc.
Everything you get inside Content Crew
Marketing works best when it’s relevant to the audience you’re speaking to. A generic, “throw the same thing at everyone and hope something sticks” approach Does Not Work.
Which is why you won’t find any “one size fits all” material inside this subscription. Instead, you’ll get your hands on memorable marketing assets that have to be specifically tailored to your office and specialities.
For example, want more people in your area to know about best practices (and how YOU follow them)? The subscription makes it super easy to post an engaging, branded resource with just a few edits on your part.
You don’t even have to think of a single word.
🪄Magic.
Curious how consistency and relevancy will improve your numbers? Let’s check it out…
Facebook business stats after utilizing Content Crew:
What You’ll receive monthly
You’ll get immediate access to these marketing materials:
written, edited, and emoji’ed
30 captions/ month
Every month includes 30 captions for you to edit, copy, and paste into Facebook. That equals at least 365 captions per year. Each caption is designed to either:
✔️bring awareness
✔️drive engagement
✔️develop know, like, trust
✔️motivate the user to contact you
Total Value: $3,650 to hire your own content writer.
styled, modern, and balanced
30+ images/ month
Every month includes 30 images for you to add to your caption. That equals at least 365 images per year. Each image:
✔️comes with a Canva template link for you to customize or add your logo
✔️is designed to make the user stop their scroll
✔️has your target audience and demographic in mind
✔️images of individuals include an array of ages and ethnicities
Total Value: $5,760 to hire your own photographer & graphic designer.
relevant, personal and interesting
one blog/ month
Every month includes 1 blog for you to entice your followers to visit your website. That equals at least 12 blogs per year. Each blog:
✔️reads from the professionals point of view
✔️connects you to your community
✔️serves as a stand alone marketing piece to share with news outlets
Total Value: $1,920 to hire someone to write bland googled blogs.
informational and modern
1 newsletter & postcard/ month
Newsletter and postcards will be about the same topic every month. Both are in template form and can be emailed or sent to a printer.
✔️comes with a Canva template link for you to customize or add your logo
✔️can be emailed as a monthly newsletter
✔️can be used to hand out to assisted living facilities, office handouts, and more
✔️these are not intended for physicians; they speak to the patients or those suffering from untreated hearing loss
Total Value: $2,500 to hire your own graphic designer to produce 12 newsletters and 12 postcards. That doesn’t include your time to research, write, and edit the materials.
Strategize and win
Monthly Workshops
3rd Quarter will focus on developing a simple funnel:
✔️strategize your lead magnet (informational presentation or PDF download)
✔️how to create a sign-up page
✔️how and where to share your lead magnet and track its progress
Total Value: Dentists are paying more than $5,000 to learn how to create funnels using complicated click funnels. My strategy is easy and has worked for me for the last 3 years.
you will also have access to:
You’ll get immediate access to these marketing materials:
52 Facebook Video Topics
You know you need to show up on video more, but what the heck do you talk about?
Access 52 Facebook Live topics, one for every week of the year. You won’t have to think up ideas and wonder, “is this a suitable topic to talk about on camera?” Plus, you’ll build that all-important personal connection with your audience.
Value: $99
Business Facebook Planner & Health Awareness List
Password Keeper
How to Measure your engagement and reach on Facebook
Marketing Metrics Tracker
List of Health Awareness Months and 2022 Celebrations and Holidays
List of unique posts you can share about your office
Post Planner
Giveaway Tracker
12-Month Printable Calendar
Value: $49
Automate your Facebook Posts, A How-To-Guide
It walks you through, step by step, how to access everything in the membership
Step-by-step (with pictures!) how to schedule posts in Meta Business Suite on Facebook
We also go through this in your one-on-one session.
Value: $49
Content Library
You will get access to a library of 300+ extra captions AND images.
Don’t like one of our suggested captions this month? Want to promote a new tinnitus retraining service and need content centered around tinnitus?
Go to the library and switch out your content!
Value: $3,600
Printables
Digital files that you can email to your favorite printers like Office Max or Walgreens. Printables include office decor like posters and signs that patients can hold up to encourage them to have their pictures taken!
Value: $79
Strategy Session
30-min one-on-one strategy session on Zoom with me to answer all your questions about social media.
We could talk about things like how to make the most out of the content, how to schedule the posts, and advice on using virtual assistants to schedule your content.
Anything you need!
Value: $79
Branding Course
Looking to rebrand? There is a 5 step course inspired by Building a Brand Story by Donald Miller. Standing out in today’s market is essential! Leave your mark!
Case examples include several audiology practices to target a specific demographic.
Value: $79
Email Marketing Course
Use the digital material to create a video or downloadable PDF for those in your community.
This course outlines how to create a sign-up form, sequence, and automation, with emails already written and ready for you to edit and send.
Also, learn how to automate monthly newsletters!
Value: $279
Facebook Marketing Course
Learn how to make Facebook Marketing work for you. Learn how to navigate Meta Business Suite. Also, learn how to set up a Facebook Pixel so you can target custom audiences that have visited your website.
Value: $279
PAY QUARTERLY
$209/ month
30 Captions per Month
30 Photos/Images per Month
1 Blog per Month
Access to a library of captions/prompts
Private FB Group
52 Facebook Live Topics
30-min one-on-one strategy session
Live Workshops/Trainings
Payment is in full $625/ quarter
Hassle-free 30 day money back guarantee, cancel anytime
Pay annually
$177/ month
30 Captions per Month
30 Photos/Images per Month
1 Blog per Month
Access to a library of captions/prompts
Private FB Group
52 Facebook Live Topics
30-min one-on-one strategy session
Live Workshops/Trainings
Payment is in full $2,124
Hassle-free 30 day money back guarantee
VIP: Custom Content Creation
$599/ month
30 Captions per month. All of the editable captions will be edited with your company name, provider names, and phone numbers.
30 Photos/Graphics per month edited with your company colors, logo, etc. Some of the personal posts will require you to take a photo of your team or practice.
30 Captions & Images per month uploaded as drafts into FB Business Suite
1 Blog per month
Access to a library of captions/prompts
Private FB Group
52 Facebook Live Topics
30-min one-on-one strategy session
Live Workshops/Trainings
Hassle-free 30-day money-back guarantee, cancel anytime with a 30-day emailed notice
*** This VIP service requires you to have a Canva Pro Account (currently costs $119.99/year)***
Satisfaction Guarantee
30 days to poke around first, totally risk-free
I’m VERY confident that once you get inside, you’ll think “FINALLY!, where has this been my entire career?!”. But on the off chance you sign up, look around and decide, “nah, this isn’t for me” within the first 30 days, you’ll get a full refund with no questions asked. Just drop an email to info@ascendingaudiologists.com to get your money back.
thank you!
I just wanted to take a moment and express my gratitude for such a great service you have created. The content is so fresh, creative, and appealing. I just really appreciate all the thought and effort you have put into the whole process – not just content creation but education as well. We typically encounter so many expensive and sloppy looking marketing systems in our field that really doesn’t reflect on who we are – you really caught my attention with such a great approach. I just wanted to make sure I thanked you!”
allen rohe, Au.D.
Tinnitus & Hearing Center of Arizona
“A marketing investment that truly pays for itself, and more.”
What inspired us to write for you, you ask?
We got fed up with seeing respectable audiologists, just like you, being left stuck and let down in your pursuit of marketing success, thanks to:
👎 Overpriced and bland “one size fits all” content that involves no strategy
👎 Marketing materials that only highlights a product
👎 Lack of step-by-step marketing materials
Don’t worry, we are here for YOU!
AS FEATURED ON
FREQUENTLY ASKED QUESTIONS
Time to answer some questions!
Are there any members in my area?
What type of audiologist is this subscription for?
Audiologists interested in learning strategies to better leverage their digital media.
Action takers who aren’t just going to watch some training videos and never implement. I provide the training and resources, but you still need to do the work!
Audiologists who have a willingness to learn new things and take small risks.
Values bringing awareness to our profession through the use of educational materials.
I am part of a manufacturer owned clinic, can I use your content?
Is all of the content available right away? Or is it released slowly?
For example, if you join in March, you will have access to January and February too.
Will I get one-on-one help? Do you post the content for me?
We do not post content for you unless you are enrolled in the VIP membership.
You can also ask questions and get advice, support, and feedback any time from within our community. We also run a monthly live mastermind meeting, where you can pre-submit any questions, or even ask them live.
Why should I become a member now, and not wait?
Ascending Audiologists is that place. If you really want to make a difference, the time is now.
What will happen if I cancel my membership?
Can I access the content released during my membership once I hit the cancel button?
Can I upgrade from Thinkaudiology to The Content Crew?
Follow these steps: Log-in > My Account > Subscriptions > Change. If you have any questions just email me at info@ascendingaudiologists.com.
Will this be worth the investment?
Ascending Audiologists social media content is outstanding!
Katie gives us the framework and personalization recommendations to make daily social media posts a breeze. AND because she’s an audiologist, she really understands the patient care messages we are trying to convey. I love creating social media messaging but it is so time consuming. With Ascending Audiologists as a partner, I get exceptional content and I have more time for other activities. Highly recommended!!
D’Anne Rudden, Au.D., CCC-A
Longmount Hearing & Tinnitus Center
Subscribe to The Content Crew
Social Media Content For Audiologists
PAY QUARTERLY
$208/ month
30 Captions per Month
30 Photos/Images per Month
1 blog post per Month
Access to a library of captions/prompts
Private FB Group
52 Facebook Live Topics
30-min one-on-one strategy session
Live Workshops/Trainings
Payment is in full $625/ quarter
Hassle-free 30 day money back guarantee, cancel anytime
Pay annually
$177/ month
30 Captions per Month
30 Photos/Images per Month
1 blog post per Month
Access to a library of captions/prompts
Private FB Group
52 Facebook Live Topics
30-min one-on-one strategy session
Live Workshops/Trainings
Payment is in full $2,124
Hassle-free 30 day money back guarantee
VIP: Custom Content Creation
$599/ month
30 Captions per month. All of the editable captions will be edited with your compnay name, provider names, and phone numbers.
30 Photos/Graphics per month edited with your company colors, logo, etc. Some of the personal posts will require you to take a photo of your team or practice.
30 Captions & Images per month uploaded as drafts into FB Business Suite
1 Newsletter Template per month edited with your company colors, logo, etc.
1 Blog per month
Access to a library of captions/prompts
Private FB Group
52 Facebook Live Topics
30-min one-on-one strategy session
Live Workshops/Trainings
Hassle-free 30-day money-back guarantee, cancel anytime with a 30-day emailed notice
*** This VIP service requires you to have a Canva Pro Account (currently costs $119.99/year)***
Satisfaction Guarantee
30 days to poke around first, totally risk-free
I’m VERY confident that once you get inside, you’ll think “FINALLY!, where has this been my entire career?!”. But on the off chance you sign up, look around and decide “nah, this isn’t for me” within the first 30 days, you’ll get a full refund with no questions asked. Just drop an email to info@ascendingaudiologists.com to get your money back.
